The Bachelor of Arts in International Business (IB-E) is a fully English-taught programme that equips students with a solid foundation in all key business disciplines, alongside the language and cultural skills vital for a successful international career.
While non-German-speaking students focus on mastering the German language and gaining insights into the country's business landscape, German-speaking students have the opportunity to learn a third language and explore related cultural areas, adding valuable versatility to their career profiles.
The IB-E programme at Heilbronn University offers a unique opportunity to develop both business acumen and intercultural competencies. By combining in-depth knowledge of global markets with practical experience, students gain the skills needed to excel in international business environments. With a focus on language proficiency and a wide range of cultural areas, the programme prepares students for leadership roles in diverse sectors. The programme’s robust network of partner universities and excellent internship opportunities ensure graduates are ready to thrive in a globally connected world.
Located in the heart of the Bildungscampus Heilbronn, the IB-E programme benefits from its dynamic, collaborative environment. Powered by the Dieter Schwarz Stiftung, the Bildungscampus is a state-of-the-art educational hub that brings together top universities, research institutions, and industry leaders. Since its inception in 2010, the campus has transformed Heilbronn into a thriving center for learning and innovation. With its modern architecture and diverse educational institutions, the Bildungscampus provides an exciting environment where students can connect with academic experts, network with industry leaders, and form lasting relationships. This vibrant campus experience helps students build the professional connections and global network they need to succeed.
Applicants with educational qualifications from non-German educational institutions (i.e., high school diploma, secondary education certificates, and so on) follow a 2-Step application process:
Click here for more information about the application process for international students
Applicants with German entrance qualification (i.e., Abitur, Fachhochschulreife) follow the normal application procedure for Hochschule Heilbronn, which includes:
Further information, instructions and all relevant links can be found here
To be considered for admission to IB-E, applicants must possess the following qualifications:
Admission decisions are based primarily on the overall grade of the applicant's higher education entrance qualification.
Additionally, the following is considered as part of the selection process and can elevate applicant's prospects of admission:
As a member of the EFMD global network, the Faculty International Business offers all its students and alumni the access to the international digital career platform Highered . Highered is not only a global job pool with more than 10,000 job offers for internships, trainee programmes, apprenticeships and full-time positions, but also a service that helps to prepare for a career start and make application and interview processes easier with such useful tools as:
Virtual Career Fairs Highered is for anyone who is either just entering the job or looking for new opportunities!
Find out exactly how you can use Highered for your career
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