Faculty of International Business

In November 2021, the program "Entrapreneurship in Another Perspective (IAP)" took place online, in which students from different countries participated.

The students were divided into groups and worked on self-selected subtopics within the topic of Visual Ethnography. Our student Johannes Meyer (WMM7) and his group the best project award.

We are very proud and congratulate them!

In mid-November, the hybrid conference "Moving Forward" of the World Tourism Forum Lucerne (WTFL) took place.

There, our staff member Susanne Hilland, representing HHN, signed a partnership agreement with WTFL, which means that HHN is now a member of this important network.

For the 3rd time and after a one-year break due to the Corona pandemic, the IB Faculty was again represented at the Franco-German Forum in Strasbourg in November 2021. This fair is a great platform to attract prospective students and to inspire them specifically for the French cultural area as well as for the linguistic elective option, each of which represent possibilities for specialization in our Bachelor's programmes.

MIBIM and MITM students recently spent a week in Berlin as part of an excursion that not only immersed them in a vibrant, historic and culturally diverse German city, but gave students particular insights into one of our program’s focus areas, the Asia-Pacific region. In addition to various tours, students visited the Embassy of Mongolia to learn about political and economic aspects of Mongolia and it’s current tourism campaign, met the Nepalese Ambassador to Germany at the Embassy of Nepal, and gained an especially insightful understanding of international startup ecosystems with Asia Berlin, a program of the Berlin Senat that promotes internationalization efforts of and exchange between Asian and Berlin startups.

At the Faculty of International Business, we stand for peace, freedom, and humanity as we prepare our students for our global marketplace. In Winter Semester 2022/2023 we are offering Ukrainian applicants the possibility to join us in Heilbronn under special conditions, either as a Full-Time Student or Exchange/Incoming Student.  Please see our flyer for more information about our study programmes and possibilities.

The focus of the "6th International Day", which took place on May 11, 2022, was on the topics of internationality and culture. As part of a diverse program, participants were able to attend presentations on topics such as stays abroad, the IB Faculty Buddy Program and the Global Career Platform "Highered". This year's keynote was given by Sabrina Dick, IBIS Alumna and Human Resources Director SAP Central and Eastern Europe, with personal insights on the topic "Every Crisis brings Opportunity for those who see it". In addition, numerous information and country stands offered the opportunity to learn more about individual countries and cultures, such as the Arab region, Ukraine, South America, Turkey, Finland, Francophone countries and many more. In addition to the offer of country-specific, culinary specialties, there was also music typical of the country. One could also learn the typical dance steps of the respective culture. The atmosphere was exuberant and inspiring! In this setting, students, staff and professors were able to experience the advantages of internationality and a stay abroad in a very practical way.

As part of the TM focus "Tour Operator Management" with Prof. Dr. Simon Fauser, 14 students visited this year's RTK Dialogue Days on the Turkish Riviera from April 28 to May 1. After almost two years of pandemic, an exchange among tourism professionals could take place in presence for the first time again. 

Thomas Bösl, Managing Director of rtk-raiffeisen Touristik, opened the Dialogue Days 2022 with an impressive welcome speech, followed by discussion rounds and presentations such as "End of the crisis or crisis without end - the industry after two years of pandemic" or also "Life Circle & Touch Points on the Customer Journey through Artificial Intelligence" to present the current situation of the industry and its future prospects. The focus of the event was on the presentation of a new sales platform "meinreisebüro24" and that of the virtual travel agent "Toni". In addition, other exciting topics were discussed in the areas of cruise tourism and emotional storytelling in travel sales. The "young tourism professionals of the future" were also directly addressed and motivated to embrace the potential of the tourism industries and to take advantage of their diverse career opportunities.  

The students would like to thank the organizer and Prof. Dr. Fauser for this outstanding opportunity to participate.

In November 2021, the program "Entrapreneurship in Another Perspective (IAP)" took place online, in which students from different countries participated.

The students were divided into groups and worked on self-selected subtopics within the topic of Visual Ethnography. Our student Johannes Meyer (WMM7) and his group the best project award.

We are very proud and congratulate them!

In mid-November, the hybrid conference "Moving Forward" of the World Tourism Forum Lucerne (WTFL) took place.

There, our staff member Susanne Hilland, representing HHN, signed a partnership agreement with WTFL, which means that HHN is now a member of this important network.

For the 3rd time and after a one-year break due to the Corona pandemic, the IB Faculty was again represented at the Franco-German Forum in Strasbourg in November 2021. This fair is a great platform to attract prospective students and to inspire them specifically for the French cultural area as well as for the linguistic elective option, each of which represent possibilities for specialization in our Bachelor's programmes.